Our services
Our approach to public relations can be summarised very simply by the Plain Speaking Circle of PR Success:
If you are confident that you are doing a great job, then we will help you tell other people about it. By communicating with the audiences that are important to the success of your organisation, we will help you build relationships and raise awareness of your brand and what makes it so special. In short – developing, maintaining and protecting your reputation.
We love what we do and, as a team of skilled and experienced PR professionals, we are genuinely proud of the work we deliver and the difference that work makes to our clients.
We take the time to get to know your business, asking lots of questions and finding out about your marketplace. We will only recommend that you spend money on a PR campaign if we believe it will deliver positive results and measurable value.
For organisations and businesses who have limited marketing resources in-house, we can be your virtual marketing and PR department. As a Norfolk PR agency, we can work with our network of trusted partners to provide a full-service, integrated approach to PR and marketing: from design and print to web development and email marketing.
How do you know if it’s working? Measuring the success of communications activity – and the return on your investment – is essential. We devise measurement protocols that are bespoke to each campaign; evaluating impact, outcomes and value according to your specific objectives.
Media relations
We help our clients to identify stories and feature ideas that journalists want to receive. We research and write high-quality content and pitch it to the right media contacts at the right time. We also monitor the media landscape to spot trending topics and opportunities for our clients.
Influencer engagement
Working with social media influencers and content creators can be beneficial for both consumer and B2B brands, but these relationships have to be well-managed. We help our clients identify and approach the most appropriate influencers to partner with.
Copywriting
Well written and engaging content is essential for effective brand communication. Compelling copy is a must for websites, SEO, sales and marketing materials, social media, annual reports and award entries, to name just a few. We’ll ensure your content is interesting, professional and persuasive.
Issues management
Plain Speaking PR is trusted by clients to manage communications around complex and sensitive issues, ensuring reputations remain intact. If your business is going through a time of change or you’ve identified an organisational risk that could escalate, we can provide specialist crisis management support.
Community and charity engagement
As well as being a great way to motivate your team and support good causes, community and charity partnerships can be good for your bottom line and therefore your sustainability.
Social media management
Social media platforms such as Twitter, Instagram, Facebook and LinkedIn have become a fundamental way of communicating between organisations and their audiences. From individual campaigns to ongoing social media management, we can help you develop your online voice, generate relevant, owned content, build your followers and increase engagement.
Event planning
Events need a clear purpose and to be remembered for the right reasons. Be it a launch, press preview, charity fundraiser, b2b conference, awards ceremony or exclusive VIP hospitality, we can help you plan, stage and host a memorable and meaningful event.
Brand Vitals©
Your brand is far more than your name and logo; it is how you behave, what you do, what you say, and how you make your key audiences feel. The Plain Speaking PR Brand Vitals© process will help you really understand what your brand stands for and how you can best communicate that.
